About Musa Hanhan

Musa is a driven experience designer and product strategist with a career spanning more than 20 years in the B2B technology industry. He has demonstrated leadership in the design and management of go-to market strategies of highly successful products. He has even pivoted unsuccessful products converting them into highly innovative and profitable solutions. Musa believes that bad customer experiences are toxic to our social fabric and so, he works hard to define the journeys that matter the most to customers to anticipate their needs and future challenges. He works tirelessly to obtain the right customer experience buy-in from executive management to save and engineer experiences that instill customer trust and loyalty. He has built the Genesys voice of the customer program by maturing the Net Promoter Score into a deeper customer feedback framework and system. His work was instrumental in increasing Genesys Customer Care NPS by 25 points in less than 11 months. He leads a team dedicated to leading-edge customer experience. Musa is a member of the Bain Loyalty Forum and holds certifications in service design and as a certified customer experience professional (CCXP).

Luca Conti

About Luca Conti

Consulente per l'uso avanzato del social media marketing, segue l'evoluzione del social web dal 2002. Autore e curatore della collana Web & Marketing 2.0 per Hoepli, collabora con varie testate giornalistiche ed è un pioniere del blog.

Brendan Dykes

About Brendan Dykes

Brendan has over 25 years of experience in the customer service industry, in both business and technical roles. This broad experience has allowed him to see first-hand the importance for both customers and organizations of delivering consistent omnichannel customer experiences. Brendan has both graduate and post graduate qualifications in Business Management from Bristol Business School. He has been with Genesys since 2007, before which he worked in the energy and telecommunications sectors.

Vasu Ramanujaiah

About Vasu Ramanujaiah

Vasu is the Director Product Management at Genesys. He is an experienced manager with product management, architecture & product operations experience in both enterprise and cloud. 15+ years of experience in driving innovation, launching market disruptive products and managing large teams. Prior to Genesys, Vasu was an Architect and Principal Consultant at Alcatel Lucent, leading technical design, integration & implementations for fortune 100 companies. He has previously worked in leadership roles managing large teams and delivering complex initiatives and projects to solve business problems.

Luca Conti

About Luca Conti

Consulente per l'uso avanzato del social media marketing, segue l'evoluzione del social web dal 2002. Autore e curatore della collana Web & Marketing 2.0 per Hoepli, collabora con varie testate giornalistiche ed è un pioniere del blog.

Brendan Dykes

About Brendan Dykes

Brendan has over 25 years of experience in the customer service industry, in both business and technical roles. This broad experience has allowed him to see first-hand the importance for both customers and organizations of delivering consistent omnichannel customer experiences. Brendan has both graduate and post graduate qualifications in Business Management from Bristol Business School. He has been with Genesys since 2007, before which he worked in the energy and telecommunications sectors.

Stefan Captijn

About Stefan Captijn

Stefan is Senior Director Strategic Marketing at Genesys. Stefan joined Genesys in April 2000, lives in the Amsterdam area with his wife and two children. In his free time, Stefan enjoys building loudspeakers, cycling and running.