About Musa Hanhan

Musa is a driven experience designer and product strategist with a career spanning more than 20 years in the B2B technology industry. He has demonstrated leadership in the design and management of go-to market strategies of highly successful products. He has even pivoted unsuccessful products converting them into highly innovative and profitable solutions. Musa believes that bad customer experiences are toxic to our social fabric and so, he works hard to define the journeys that matter the most to customers to anticipate their needs and future challenges. He works tirelessly to obtain the right customer experience buy-in from executive management to save and engineer experiences that instill customer trust and loyalty. He has built the Genesys voice of the customer program by maturing the Net Promoter Score into a deeper customer feedback framework and system. His work was instrumental in increasing Genesys Customer Care NPS by 25 points in less than 11 months. He leads a team dedicated to leading-edge customer experience. Musa is a member of the Bain Loyalty Forum and holds certifications in service design and as a certified customer experience professional (CCXP).

About Liz Weida

Liz Weida is a Senior Product Marketing Manager for Genesys. Liz joined Genesys through the Interactive Intelligence acquisition, where she held roles in Product Marketing, Solutions Engineering and Enterprise Sales. A true digital native, she started her career in Marketing with startups and creative agencies at a time when digital began to transform and disrupt the consumer market. Liz primarily works on strategic positioning for PureCloud by Genesys.

About Michael Braverman

Michael Braverman is the Director of PureConnect Cloud Business Operations at Genesys.  In this role, he provides leadership in the strategic direction and operational initiatives of the PureConnect Cloud services. Before Genesys, he worked in the logistics and management consulting sectors. Michael earned a BS from Butler University and his MBA from the University of Notre Dame. He lives in the Indianapolis area with his wife and two sons.

About Juergen Tolksdorf

As Director of Innovations Group, Juergen manages the Technology Partnership Program and AppFoundry Program. Prior to this role, he managed Genesys Solution Strategy and Research and Development groups within Genesys. Juergen joined Genesys in 2009 through an acquisition of a customer experience solution company that built voice self-service management and automated provisioning of Genesys environments. Juergen has a long history in contact center management and implemented a variety of customer experience strategies of large technology companies across Europe.

Luca Conti

About Luca Conti

Consulente per l'uso avanzato del social media marketing, segue l'evoluzione del social web dal 2002. Autore e curatore della collana Web & Marketing 2.0 per Hoepli, collabora con varie testate giornalistiche ed è un pioniere del blog.

About Cameron Smith

Cameron is the Global Director of Solution Strategy for Employee Engagement Solutions covering Workforce Optimization and Omnichannel Desktop with over 17 years of experience across operational and consultancy roles. He is responsible for the delivery of solutions to the market including Strategy and Commercial Readiness. Since beginning with Genesys in 2008, Cameron has been providing organizations globally with transformational thinking and delivery focused on Employee Engagement and Customer experience. He is a certified Customer Experience Professional and is currently based in Raleigh, North Carolina.

Luca Conti

About Luca Conti

Consulente per l'uso avanzato del social media marketing, segue l'evoluzione del social web dal 2002. Autore e curatore della collana Web & Marketing 2.0 per Hoepli, collabora con varie testate giornalistiche ed è un pioniere del blog.